design statement

Pet Bed

Unit 3 and 4 Product Design and Technology 

SAT Folio and Product 

I am addressing the challenge of limited space for pet owners. Many individuals find it difficult to own pets due to their living conditions. In Australia, 69% of older homes have at least one pet, indicating a strong demand for pet products in the market. However, despite this demand, there is a significant gap in available products. Many pet products are overpriced, designed for single pets only, lack space-saving features, and fail to complement modern home aesthetics.

As shown in the survey above, many pet owners frequently replace pet products, especially beds, due to damage. Dogs, with their sensory needs for chewing and playing, often cause wear and tear, making pet beds particularly vulnerable to rough play and damage.

This highlights the need for a durable pet cube bed in the market. Its sturdy vertical design makes it virtually indestructible, ensuring it will last as long as your pet. This not only saves users money and time but also contributes to reducing waste and promoting sustainability.